PT SportSuite has teamed up with Hout Bay United FC, a community-based soccer club in Cape Town. The tech company will be Hout Bay United’s official digital partner.
In a press release, the company explained that they will assist the club in creating a digital community platform. This platform will have the potential to attract sponsorship, increase multimedia content and advertising revenue, and will allow Hout Bay United to create a digital community that includes club management, coaches players and fans.
The rollout of this digital project has already begun with the creation of a Hout Bay United “SportMojos” team. The club now has a professional platform that will allow them to increase mobile media production; empower coaches, players and their passionate fans to capture and share content with the club; while centralising and protecting the value of their digital media assets.
“Community is at the core of our organisation and having the ability to share that energy online through storytelling is really exciting,” says Co-founder of the club, Jeremy Elson.
This football club is one with a difference, with their ultimate mission being to nurture and empower Hout Bay’s youth through football. By providing education support, life skills training and mentorship to their players, the club aims to break the cycle of poverty that exists within the community.
For this reason, PT SportSuite CEO Rich Cheary couldn’t pass by the opportunity to help out. “Hout Bay has a very unique story within the football world and one which can help to inspire other clubs across football wanting to make a different in their communities,” he said.
Cheary says that his team of are excited to work with Hout Bay United by providing them with solutions to allow the growth of a digital community around the club. “Our digital systems will ensure they can spend less time in the office and more time on the field doing what they do best with these young people and adults,” he added.
Feature image: Supplied
