The highly anticipated and long-awaited Radisson RED Cape Town opens its doors today in the V&A Waterfront’s hot, newly-revamped Silo District.
The global hotel and lifestyle brand that appeals to tech-savvy guests with a millennial mindset is set to shake up South Africa’s hotel scene with the Radisson RED’s bold and inspirational designs and philosophy.
“Radisson RED is a completely new and different hotel concept. It is bold and alive, and provides an experience like no other,” says Mark Willis, Carlson Rezidor Hotel Group’s Senior Area Vice President for the Middle East, Turkey and Africa. “Radisson RED boasts a forward-thinking design and offers a new experience fueled by personal interaction and personal choice. Radisson RED guests are not defined by a certain age – they are united by an appreciation for unique but intelligent design, energetic social spaces, technology that makes their lives easier, and a customisable, personal experience.”
“Cape Town is the perfect city to showcase our first Radisson RED in Africa. We are confident it will spearhead a snowball effect of expansion for the brand in key territories across the continent.”
Radisson RED Cape Town features 252 rooms – which range from the standard two-sleeper studio to the studio suites, with balconies and sea views and even pet-friendly rooms.
“Guests at the hotel are free to enjoy the fully equipped gym before popping down to the trendy OUIBar and KTCHN for a refreshing, local craft beer or cocktail and something to nibble on. We also look forward to welcoming members of the public to the famed RED roof, where we’ll be hosting regular ‘Call of the Loin’ braai events – so keep an ear out for the sound of our distinctive horn on Friday afternoons.” says the hotel’s General Manager, Dale Simpson.
The opening of the Radisson RED Cape Town follows the successful global launches in Brussels, Minneapolis and the most recent addition in Campinas, Brazil – with developments in various other parts of the world set to launch soon. “I believe that the raging success of this new brand is due to the fact that we have innovation at heart of everything we do – product, service, people – we truly do dare to be different,” says Simpson.
“From keyless entry and tech-driven design, to multifunctional social spaces and out pet-friendly policy, we’ve reinvented everything to perfectly suit an ageless, boundary-less, truly international clientele.”