According to IOL, the rapper has put his relationship with Cruz Vodka on pause following the death of his fiancée, Anele Tembe, which has gone viral in the media.
Anele “Nellie” Tembe (22) was reported dead following an incident at the Pepper Club Hotel in Cape Town in April.
According to TimesLive, the rapper is stepping back from his duties with the brand “for the sake of Anele’s memory.” The news follows AKA’s cancellation of all live events and public appearances.
“Having had time to reflect on the events of the past few days, I have engaged with my business partners, and feel it best that I temporarily step back from my duties with Cruz Vodka as I need this time to focus on the way forward, and deal with my personal matter.
“I have done this for the sake of Anele’s memory which will forever be entrenched in my heart, our families and my fans,” wrote AKA in a statement sent to TshisaLIVE.
Cruz has reportedly been understanding.
In the same statement, the rapper went on to emphasise the deep loss and pain that comes with the death of his partner. As well as this, said that the media has painted a one-sided portrait of his character, fuelled by leaked video footage which shows him breaking down a door behind which Anele was hiding.
TshisaLIVE is allegedly in possession of another video, showing the same incident at the couples Bryanston home. This version is reported to include AKA narrating in the background, claiming that Tembe tried to jump off the balcony. Meanwhile, a spokesperson from the Tembe family has refused to comment.