After the daily challenges, constantly checking social media and anxiously watching the countdown clock, the day we’ve all been waiting for has finally arrived – Dunkin’ Donuts South Africa launches today!
Cape {Town} Etc chatted to Rozanna Kader, the marketing and communications director of Grand Foods about the official Dunkin’ Donuts launch taking place in Goodwood today. Read on for all the delicious donut details you need to know.
1 When is the official Dunkin’ Donuts launch?
The first Dunkin’ Donuts restaurant in South Africa launches in Goodwood, Cape Town, on Thursday 13 October at 12 pm.
2 Why was Goodwood chosen over the CBD as the official Dunkin’ Donuts first location?
We wanted to make the first restaurant and launch really special. Grand Foods owns the building so we’re able to use the space to get some fun activities going for guests who attend on launch day.
3 How will Dunkin’ Donuts reward the first 100 customers at the launch?
There’ll be a number of rewards for the first hundred customers in the queue. The lucky person right at the front will receive a dozen assorted donuts and a medium original blend coffee every week for one year. Customers two to 50 will receive a dozen assorted donuts and a medium original blend coffee every month for six months, while customers 51 to 100 will receive one free medium original blend coffee and donut per week for up to six months.
4 How is Dunkin’ Donuts different from any other donut franchises?
Besides our variety of delicious donuts, we have a coffee offering that is world-renowned. Dunkin’ Donuts uses a secret, proprietary coffee recipe that people love because it’s never bitter, consistent and smooth, and rich in taste. We offer the perfect combination of great coffee and yummy donuts.
5 What was the response to the Dunkin’ Donuts challenges?
We had an overwhelming response to the campaign, and people really went above and beyond to move the date. When we launched our donut tattoo challenge, we definitely did not expect the response we received – in the end, four people walked away with a brand new donut tattoo.
6 Can we expect more Dunkin’ Donuts branches to open soon?
The next restaurant will open at the Canal Walk shopping centre on 1 November and we’ll have five in Cape Town by the end of 2016.
Are you waiting in line at Dunkin’ Donuts N1 City? Tweet us your in-line selfies and let us know. Plus, try to spot us at the launch later too!
Photography Dunkin’ Donuts N1 City and EpicMSLGroup