Local is lekker: Shoprite launches Homegrown to boost local brands
Shoprite, South Africa’s largest retailer, is giving local, emerging businesses a much-needed opportunity to break into the retail market through its introduction of Homegrown. Homegrown is the name of Shoprite’s new exclusive private-label product range that is 100% produced and sourced from local small, medium and micro enterprises (SMMEs). This follows the 2022 launch of its business division, Shoprite Next … Continue reading Local is lekker: Shoprite launches Homegrown to boost local brands
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