The shortage? Confirmed. Discontinuation? A rumour. Here’s what went down with Nestlé’s Peppermint Crisp candy bars.
According to The South African, it is believed that there had been a “persistent panic” since July 2020 regarding chocolate discontinuation. In recent times, eyes were on the search for one chocolate in particular – the Peppermint Crisp chocolate bar that your Peppermint puddings, tarts, and guilty pleasures rely on unashamedly.
When South Africans started noticing that there seemed to be a stealthy decline of the chocolate in stores, speculation arose that discontinuation rumours might have come true.
However, Nestlé has shook it’s head and laid the truth down for locals.
There was indeed a shortage, which was glaringly present throughout August. However, this is no longer the case. The lack of chocolatey goodness was caused by none other than factory inner-workings, as the head of public relations media engagement and content digital for Nestlé East and Southern Africa Region, Zweli Mnisi, expressed as per IOL.
According to Mnisi, factory maintenance and an upgrade process at the East London location caused the shortage. Mnisi offered an apology to the consumers who “could not find this much-loved product.”
However, customers were reassured that “as we speak, the product is available at retail shops.”
It’s no wonder that locals were slightly panicked. After all, this year we lost Marmite and Heinz Tomato sauce, two national treasures. Additionally, Nestlé did stir the pot of sadness when they announced a few discontinuations including the Chocolate Log and the Milo Bar.
However, new chocolate thrills are on the way. As Zumi Njongwe, the consumer communication and marketing excellence director for Nestlé East and Southern Africa notes, there are new treats we can expect to get attached to. KIT KAT Blueberry anyone?
Picture: Woolworths catalogue