An epic contest to determine Africa’s leading tourist attraction heads into its last week of voting. Table Mountain and Mount Kilimanjaro – who will claim the title this year? Table Mountain needs your help to bring the trophy home once more.
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The World Travel Awards (WTA) has opened voting for the continent’s leading tourist attraction, in a category that sees big names such as Robben Island and the V&A Waterfront join Table Mountain in a contest against the Pyramids of Giza and Mount Kilimanjaro, among others.
‘Table Mountain and Mount Kilimanjaro have won the title as Africa’s Leading Tourist Attraction five times each since the contest category started in 2012. And as a matter of face, we’ve won the award for the past four years. It would be great to make it five in a row and take the overall lead,’ says Wahida Parker, managing director of the Table Mountain Aerial Cableway Company (TMACC).
‘Having said that, we would be delighted if we bring the trophy back home with Robben Island or the V&A taking the title. Our thinking is a win for any one of the local attractions is a win for all.’
The World Travel Awards serves to acknowledge, reward and celebrate excellence across all sectors of the global travel and tourism industry. It is widely regarded as the ‘Oscars’ of the travel and tourism sector.
According to Parker, winning at the WTA is about more than just a trophy.
‘Industry accolades such as this one play an important benchmarking role. As tourist destinations and operators, we are all doing our best to bounce back after the pandemic. We have all had to find ways of doing more and offering more, while remaining committed to protecting our planet.’
‘Table Mountain is a proud South African landmark and a new 7Wonders of Nature, and we are passionate about ensuring our visitors enjoy an experience that creates lasting memories,’ adds Parker.
The WTA runs two rounds of nominations – first focusing on regional players, before choosing the world’s best in the latter half of the year. The winners for the Africa categories will be confirmed in Kenya on 14 June.
So let’s head to worldtravelawards.com to bring the ultimate travel excellence accolade back home, and tell family, friends and colleagues to do the same.
Public voting closes on Sunday, 30 April 2023.
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Picture: @tablemountainca / Instagram