In an era marked by growing environmental awareness and a collective commitment to a sustainable future, wine brands are stepping up their game.
Leading the way in responsible production and sustainability efforts, these companies are transforming the way we enjoy our favourite tipple.
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‘With a deep-rooted commitment to protecting the environment and fostering sustainability, wine brands across the globe are making great strides to reduce their carbon footprint, conserve natural resources, and support communities,’ says Tiana Pena, marketing and social media manager at Mothercity Liquor.
‘Consumers increasingly seek products that align with their values, and often sustainability efforts reflect the industry’s dedication to making a positive impact on the world so it’s imperative that brands prioritise this.’
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Some notable sustainability initiatives taking centre stage in vineyards include eco-friendly packaging, organic and biodynamic practices, water and energy efficiency, carbon neutrality, community engagement, waste reduction, biodiversity conservation and fair labour practices.
‘These distinguished wine brands have taken extraordinary steps towards creating a more environmentally responsible and socially conscious wine industry. And this is only the beginning of their journeys.’
Among others, Mothercity Liquors has partnered with Lubanzi Wines, who donate 1% of their annual sales to the Pebbles Project, a non-profit organisation that supports children in South African wine-farming communities, along with Waterkloof Wines who dedicate nearly half of their farm to conservation and heritage preservation, ensuring that nature thrives alongside their vineyards.
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Bosman Family Wines leads the way in ethical wine production with their Fairtrade certification, ensuring fair treatment and pay for workers while Painted Wolf Wines actively raises funds and promotes the conservation of the African Wild Dog, contributing to wildlife preservation.
‘Mothercity Liquor is proud to partner with these exceptional wine producers, showcasing their dedication to sustainability and the greater good. As consumers increasingly prioritise environmentally and socially responsible products, these wine brands offer an inspiring model for the industry,’ says Pena.
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Picture: Waterkloof Wines
