In a boost for tourism, trade and investment between Zambia and South Africa, Proflight Zambia has introduced its inaugural direct service connecting Cape Town and Lusaka.
Also read: FlySafair launches a direct flight from Cape Town to Kruger National Park
The airline initially offered a twice-weekly service on its Lusaka/Cape Town route but has now increased its frequency to three nonstop flights due to high demand.
The upgraded timetable, featuring flights on Thursday, Saturday and Sunday, establishes the sole direct air link between the two city hubs. The approximately 3.5-hour journey times provide a convenient alternative, eliminating the necessity for lengthier one-stop or connecting itineraries.
‘This direct route is a game-changer that exponentially expands opportunities for both regions across business, leisure travel and culture,’ says Josias Walubita, director of flight operations at Proflight Zambia.
‘The Western Cape has tremendous tourism appeal and economic potential, and our flights emerge as part of the Cape Town Air Access’s initiative to enhance its global connectivity, evidenced by a notable year-on-year growth in international passenger traffic through Cape Town’s terminals.’
Cape {town} Etc discount: Looking for things to do in the city, at half the price? Get exclusive offers here.
Proflight’s new service will contribute to the airport’s ongoing passenger growth, fostering greater two-way tourism and facilitating Western Cape businesses access to the burgeoning Zambian market more seamlessly, IOL reports.
‘We have seen incredible growth in recent years in visitors from Zambia, with over 145 000 Zambian travellers coming to South Africa in 2023 compared to 116 000 in 2022,’ says Walubita.
‘This direct air link comes at an ideal time to facilitate trade and investment partnerships as companies from both countries now have an easy, seamless way to connect through Cape Town International Airport.’
Over the years, South Africa and Zambia have built a strong tourism partnership to showcase urban, wine, wildlife, natural wonders, and beach experiences to regional travellers.
The launch of more direct air links also benefits hotel chains like Taj, which operates in both countries, as regional tourists opt for trusted hospitality brands while travelling between destinations.
‘This new air bridge between Cape Town and Lusaka will pay dividends for both leisure and corporate travel, advancing regional cooperation and success,’ says Mark Wernich, Cluster Manager at Taj Hotels.
‘The introduction of the Cape Town to Lusaka direct flight path is more than a new route; it’s an invitation to connect two of Southern Africa’s top tourism and business travel destinations and foster growth in East Africa.’
‘This route connecting Cape Town to Lusaka will open new doors for regional cooperation, trade, and cultural exchange. Enhanced connectivity will attract investment and bolster job creation, fostering sustainable business development and driving economic growth across the region. We commend Proflight for this initiative that promises to boost tourism and diversify the travel options between the two countries.’
Explore Cape Town and its surroundings with these incredible deals on cars for under R100 000. Find car listings here.
Also read:
Airlink offers another holiday destination with direct flights to St Helena
Picture: Proflight Zambia / Facebook